The Future of Disruptive Technologies in the Tires Industry to 2035

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Product detail
Product type: Market report
Date of publication: 13 Oct 2014
Product format: Hard Copy, Online
Number of pages: 126
Number of tables: 50
Number of figures: 4
  • The Future of Disruptive Technologies in the Tyres Industry to 2035 provides an in-depth insight into the technologies that will drive this growth
  • It focuses on environmental issues and sustainability, the rise of new economic powerhouses, burgeoning but ageing populations and increasing urbanisation
  • This essential report provides exclusive analysis of key trends and technology forecasts that will shape the future of the industry.



  • Thorough definitions and descriptions of the disruptive technologies that could impact the global tire industry
  • An assessment of the potential impact of the top 26 disruptive technologies in the industry over the next 20 years 
  • Exclusive technology forecasts clearly illustrated with tables and scorecards


Using an extensive cycle of primary and secondary research, The Future of Disruptive Technologies in the Tyres Industry to 2035 has been compiled from many sources including technical, trade and patent literature and interviews with experts from both the tyre industry and the important external technologies identified as having an impact. The objectives of this study are to identify and assess those changes which are going to have the most impact on tire production and use in the period up to 2035. From an initial list of over 100 potential topics, experts evaluated and reduced this to 19 topics made up of 36 different technologies. These were subjected to further investigation and finally resulted in the key 26 technologies based on their impact and chances of success and provide the basis of this unique and in-depth report.


  • Identify and the understand the impact of the top 26 disruptive technologies in the industry over the next 20 years
  • Gain insight into the key trends affecting the tire industry
  • Get the latest market data and analysis based on primary and secondary research to plug straight into your business plan and forecast your future strategy with confidence


  • Raw material suppliers
  • Rubber, chemical and equipment suppliers
  • Tyre manufacturers
  • Tyre fillers and additive suppliers
  • Industry consultants and analysts


  • An electronic version of the report in PDF format. You may add a hardcopy version (mailed to you)
  • 20-year market forecasts
  • Analyses of key trends, strategic market forecasts and original data


Table of Contents

Executive Summary

Key Technologies

  • Enabling technologies
  • Sustainability
  • Biotechnologies
  • Computing power and cost, sensors and RFID
  • Battery and energy technologies
  • Modelling and simulation
  • Bio-sourcing of monomers
  • Tyre-specific technologies
  • Bio-sourcing of monomers
  • Improved natural rubber strains
  • Self-sealing tyres
  • Thinner inner liners
  • Bio-sourced butadiene
  • Bio-sourced isoprene for polyisoprene
  • Smart tires
  • Bio-oils
  • High aspect ratio tyres
  • Non-pneumatic tyres
  • Bio-sourced iso-butylene
  • Epoxidised natural rubber
  • Devulcanisation
  • Alternative natural rubber plants
  • Bio-fillers
  • Bio-sourced isoprene for butyl rubber
  • Continuous mixing and extrusion
  • Bio-sourced carbon blacks
  • Evolutionary or low probability of success technologies

Introduction and Methodology

  • Objectives
  • Scope
  • Methodology
  • Definitions
  • Disruptive technologies
  • Evolutionary (sustaining technology)
  • Impact
  • Sustainable development
  • Shale gas
  • BRIC nations
  • Rolling resistance
  • Silica
  • Green and energy tyres
  • Smart, intelligent, cyber and adaptive tyres
  • Autonomous vehicles
  • Bio-materials and bio-sourced materials
  • Abbreviations

Key Drivers and Trends

  • Introduction
  • World economies
  • World demographics
  • Resource availability and security
  • Environmental issues
  • Trends in vehicle design and use

Tire Industry Structure and Trends

  • Tyre companies
  • Raw materials and the supply chain
  • Elastomers
  • Reinforcing fillers
  • Carbon black
  • Precipitated silica
  • Tyre cords
  • Plasticisers/processing oils
  • Chemicals
  • Tyre construction and manufacture

Tire Trends Over The Next 20 Years

  • The journal Tyre Technology International
  • Reifen awards 2014
  • IQPC survey results 2012
  • Michelin
  • Statements
  • Patents
  • Pirelli
  • Statements
  • Patents
  • Firestone (trucks)
  • Statements
  • Bridgestone
  • Patents
  • Goodyear
  • Patents
  • Continental
  • Patents
  • Hankook
  • Patents
  • Cooper tire
  • Patents

Disruptive Technology Forecasts

  • Enabling technologies
  • Biotechnologies
  • Sensor and RFID technology
  • Computing power and cost
  • Computing power, sensors and autonomous vehicles
  • Battery technologies, energy capture and harvesting
  • Modelling and simulation
  • Alternative fuels and electric vehicles
  • Shale gas and fracking
  • Specific tyre industry topics
  • Bio-sourced monomers
  • Algal sources
  • Bio alcohols
  • Bioethanol
  • Biobutanol
  • Bio 2,3 butanediol
  • Butadiene
  • Bio-styrene
  • Bio-iso-butylene
  • Bio-isoprene
  • Bio polyamides (nylons)
  • Summary and scorecards
  • Scorecards for disruptive tyre technologies related to biosourcing of monomers
  • Improved and alternative natural rubbers
  • Improved strains of natural rubber
  • Alternative natural rubber plants
  • Modified natural rubbers
  • Tyre-mounted sensor technologies
  • Tyre pressure monitoring systems (TPMS)
  • Tyre-mounted systems (TMS)
  • Tyre pressure maintenance systems
  • Smart, intelligent, cyber and adaptive tyres
  • High aspect ration tyres
  • Non-pneumatic tyres (NPTs)
  • Reduced rolling resistance technologies (RR)
  • Low rolling resistance technology
  • Applicability to different tyre parts
  • Applicability to different tyre types
  • Silane coupling agent
  • Further developments
  • Heat recovery (instead of reducing rolling resistance)
  • Tyre recycling
  • Material loss due to tyre wear
  • Recycling of end of life tyres (ELTs)
  • Re-usable fine rubber powder from granulation
  • Devulcanisation
  • Ultrasonic devulcanisation
  • Thermal processes
  • Thermo-mechanical process without chemical agents
  • Thermo-mechanical process with added chemicals
  • Microwave technology
  • Biological agents
  • Pyrolysis
  • Self-sealing tyres
  • Thinner inner liners
  • Carbon black improvements
  • Summary and scoring
  • New fillers
  • All silica tyre
  •  Improved silica/silane systems
  • Processing oils
  • Tyre making process and factories
  • Potentially important technologies that are rejected as too evolutionary or very low chance of success within the time scale of the report

Tire Technology Forecasts to 2035

  • Long-term trends impacting on the tyre industry
  • Demograhics
  • Urbanisation
  • Regulations and legislation
  • Emission reduction and alternative fuels (e.g. electricity)
  • Sustainability of raw materials
  • Shale gas and fracking
  • Vehicle technology
  • Computer technologies, information technologies and smart and autonomous vehicles
  • Long-term trends in the tyre industry
  • Increasing scarcity and cost of presently used raw materials
  • Environmental pressures
  • Increasing world population
  • A change in the journeys undertaken
  • World tyre market
  • Growth of China as producer and market
  • Expert’s views on tyre trends over the next 20 years
  • Tyre manufacturing methods
  • Elastomers
  • Processing oils
  • Reinforcing fillers
  • Tyre cords
  • Sustainability and recycling
  • Noise reduction
  • Durability
  • Rolling resistance
  • Sensor, RFID embedded smart tyres
  • Intelligent and adaptive tyres
  • Possible scenarios
  • Continued evolutionary changes (automotives)
  •  Futuristic extreme revolutionary changes (automotives)
  • Most likely scenarios

Tables and Figures

  • Middle class populations in BRIC, 2000, 2010 and 2020 (million)
  • Comparison of naphthenic black oil, TDAE and RAE
  • Middle class populations in BRIC, 2000, 2010 and 2020 (million)
  • Tire production in China, 2001– 2011 (million units)
  • Key enabling technologies
  • Key tire specific technologies
  • Technologies that are expected to have a significant impact but are considered evolutionary rather than disruptive
  • Potentially highly disruptive emerging technologies that have a low probability of success within the timescale of the report
  • Estimated global consumption of materials by the tyre industry, (2012)
  • The main sectors of the tyre market
  • Top 10 tyre companies in the world by sales value, 2011
  • Typical composition of a tyre (%)
  • Key enabling technologies
  • Scorecard computing power and cost
  • Scorecard for biotechnologies as an enabling technology
  • Scorecard sensor and RFID technologies
  • Scorecard battery and energy supply technologies
  • Scorecard modelling and simulation technologies
  • Scorecard alternative fuels
  • Scorecard shale gas
  • Smithers estimates for global rubber monomer requirements (million tonnes) for tyre production 2014–2024
  • Advantages and limitations of syngas fermentation
  • Bio-sourced monomers (sugar feedstock option) scorecard
  • Bio-sourced monomers (residual biomass) scorecard
  • Bio-sourced butadiene scorecard template
  • Bio-sourced isoprene (for butyl rubber) scorecard
  • Bio-sourced isoprene (for polyisoprene) scorecard
  • Bio- isobutylene scorecard
  • Improvements to natural rubber strains scorecard
  • Alternative natural rubber scorecard
  • Modified natural rubber scorecard
  • Smart tyres (basic) scorecard
  • Smart tyres (advanced) scorecard
  • High aspect ratio tyres scorecard
  • Non-pneumatic tyre scorecard
  • Devulcanisation scorecard
  • Self-sealing tyres scorecard
  • Thinner liner scorecard
  • Bio-sourced carbon blacks scorecard
  • Bio-fillers scorecard (starch, MCC)
  • All silica tyre scorecard
  • Bio-oils scorecard
  • Continuous mixing scorecard
  • Technologies that are expected to have a significant impact but are considered evolutionary rather than disruptive
  • Potentially highly disruptive emerging technologies that have a low probability of success within the timescale of the report
  • Forecast population changes for the period 2015–2035
  • Tire labelling schemes coverage
  • Selected countries’ targets for reducing CO2 emissions Those countries with the largest proven technically recoverable
  • Shale gas reserves Growth of the world car parc
  • Growth of the world commercial vehicle parc
  • Present status of fuel economy regulations
  • Automotive and tyre market in 2035 with no disruptive changes
  • Automotive and tyre market in 2035 with highly disruptive changes
  • Automotive and tyre market in 2035 most likely scenario