The Future of E-Commerce for Tire Markets to 2023

Accounting for an estimated at 6.5% of global tire market volume in 2018, the business-to-consumer (B2C) e-commerce channel is the fastest growing.

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Product detail
Product type: Market report
Date of publication: 31 Jul 2018
Product format: Hard copy, Digital copy
Number of tables: 62
Number of figures: 48
  • E-commerce is competing with traditional bricks-and-mortar retail channels; but also working through them, given the enduring requirement of tire installation in the context of automotive service.
  • Although tire e-commerce is not a recent phenomenon (pioneered in the US and Europe in the mid-to-late 1990s), it has grown steadily due to consumer preferences and enhanced Internet access (both an expanding user base and mobile options), and low entry barriers to attract existing stakeholders and new players alike.
  • The tire distribution and value chain is being fundamentally reshaped as the online channel grows, and mobility technology and automotive service evolve.

Description

Our exclusive content:

  • A robust outlook for e-commerce tires through 2023 and beyond, supported by generally healthy trends
  • The rapidly evolving nature of e-commerce as a sales channel
  • Over 100 tables and figures representing the e-commerce 5-year forecast

What methodology is used?

The Future of E-Commerce for Tire Markets to 2023 is based on data and information gathered from a diverse array of trade, government, technical, and business sources, both secondary and primary (including trade shows and conversations with industry participants). Integrating quantitative and qualitative data, the report takes a global view, in light of the diverse and interconnected supply chains that characterize the vehicle and tire industries in every region. Perspectives from all lifecycle participants are taken into account from raw material suppliers to OEs, manufacturers, distributors and marketers, motorists and fleet managers, and government sources.

What will you discover?

  • The rapidly evolving nature of e-commerce as a sales channel is making it one of the most attractive areas of the global tire industry.
  • Many manufacturers, distributors, logistics companies, conventional and online retailers, and vehicle servicing providers all positioning themselves to take advantage of this new sales channel.
  • This report is supported by generally healthy trends in economic growth, technological advancement, retail evolution and tire replacement demand, mainly for passenger car and light trucks, but also to varying degrees for motorcycles and commercial, agricultural, industrial and other off-road applications (e.g. construction, mining).

Who should buy this report?

  • Raw material suppliers
  • OEMs and tire manufacturers
  • Rubber, chemical and equipment suppliers
  • Vehicle servicers and tire distributors
  • Industry consultants and analysts

Table of Contents

Executive summary

1. Introduction and methodology

  • Scope
  • Objective
  • Methodology
  • Definitions        

2. The e-commerce tire market and value chain

  • Drivers and trends
  • Economic growth and demographics
  • Consumer behavior and retail models
  • Internet penetration
  • Retail evolution and e-commerce growth
  • Tire market
  • Key players
  • Stakeholder requirements and unmet needs
  • Industry value chain and Business models

3. Tire market by sales channel

  • Global tire market and distribution overview
  • Bricks and mortar
  • Independent dealers
  • Mass merchandisers
  • Warehouse clubs
  • Tire manufacturer-owned stores
  • Car dealerships
  • Service stations and other outlets
  • E-commerce tire market and impact on distribution channels

4. E-commerce tire market by tire end use application

  • Passenger cars and light trucks
  • Motorcycles
  • Medium- and heavy-duty trucks and buses
  • Agricultural vehicles and equipment
  • Industrial vehicles and equipment
  • Mining, construction and ports vehicles and equipment

5. E-commerce tire market by region

  • Overview of Regional Segmentation and Trends
  • Asia-Pacific
  • Europe
  • Western Europe
  • Central and Eastern Europe
  • North America
  • Central and South America
  • Middle East/Africa  

6. Opportunities and future outlook

  • Potential future trends
  • Customer preferences
  • Developments in retail and e-commerce
  • New distribution models and technologies
  • Vehicle and tire technology developments
  • Opportunities and threats

Tables and Figures

List of tables

1.1         Meaning of abbreviations used

2.1         Top drivers and trends for e-commerce tire markets

2.2         Real GDP growth annual % change

2.3         Population by region, 2015–2023

2.4         Value and growth of e-commerce by region, 2016

2.5         Use of Internet in buying process

2.6         Legislation and regulation related to e-commerce tire markets

2.7         Key players in e-commerce for tires

2.8         Key requirements / unmet needs for e-commerce tire markets

2.9         Digital evolution of automotive parts and tire market

2.10       Primary and secondary e-commerce tire market value chain participants

2.11       Primary value chain participant evolution under e-commerce

2.12       Emergence of omni-channel aftermarket

3.1         Tire market by conventional sales channel 2015-23, by value ($ million)

3.2         Tire market by conventional sales channel 2015-23, by volume (‘000 units)

3.3         Participant characteristics by channel

3.4         Summary of key e-commerce tire demand trends by channel

3.5         Independent dealer tire sales channel market 2015-23, by value and volume ($ million and ‘000 units)

3.6         Mass merchandiser tire sales channel market 2015-23, by value and volume ($ million and ‘000 units)

3.7         Warehouse club tire sales channel market 2015-23, by value and volume ($ million and ‘000 units)

3.8         Manufacturer-owned store tire sales channel market 2015-23, by value and volume ($ million and ‘000 units)

3.9         Car dealership tire sales channel market 2015-23, by value and volume ($ million and ‘000 units)

3.10       Other tire sales channel market 2015-23, by value and volume ($ million and ‘000 units)

3.11       Bricks and mortar vs e-commerce tire sales channels 2015-23, by value ($ million)

3.12       Bricks and mortar vs e-commerce tire sales channels 2015-23, by volume (‘000 units)

3.13       Bricks and mortar tire sales channel market 2015-23, by value ($ million)

3.14       Bricks and mortar tire sales channel market 2015-23, by volume (‘000 units)

3.15       E-commerce tire sales channel market 2015-23, by volume (‘000 units)

3.16       E-commerce tire sales channel market 2015-23, by value ($ million)

4.1         E-commerce tire market by end use 2015-23, by value ($ million)

4.2         E-commerce tire market by end use 2015-23, by volume (‘000 units)

4.3         E-commerce sales of passenger car and light truck tires 2015-23, by value ($ million)

4.4         E-commerce sales of passenger car and light truck tires 2015-23, by volume (‘000 units)

4.5         E-commerce sales of motorcycle tires 2015-23, by value and volume ($ million and ‘000 units)

4.6         E-commerce sales of motorcycle tires 2015-23, by volume (‘000 units)

4.7         E-commerce sales of medium- and heavy-duty trucks and buses tires 2015-23, by value and volume ($ million and ‘000 units)

4.8         E-commerce sales of medium- and heavy-duty trucks and buses tires 2015-23, by volume (‘000 units)

4.9         E-commerce sales of agricultural vehicle and equipment tires 2015-23, by value and volume ($ million and ‘000 units)

4.10       E-commerce sales of agricultural vehicle and equipment tires 2015-23, by volume (‘000 units)

4.11       E-commerce sales of industrial vehicle and equipment tires 2015-23, by value and volume ($ million and ‘000 units)

4.12       E-commerce sales of industrial vehicle and equipment tires 2015-23, by volume (‘000 units)

4.13       E-commerce sales of mining, construction and ports vehicle and equipment tires 2015-23, by value and volume ($ million and ‘000 units)

4.14       E-commerce sales of mining, construction and ports vehicle and equipment tires 2015-23, by volume (‘000 units)

5.1         E-commerce tire market by region, by value, 2018-23

5.2         E-commerce tire market by region, by volume, 2018-23

5.3         Summary of key e-commerce tire demand trends by region

5.4         E-commerce tire market in Asia, by value, 2018-23

5.5         E-commerce tire market in Asia, by volume, 2018-23

5.5         E-commerce tire market in Europe, by value, 2018-23

5.6         E-commerce tire market in Europe, by volume 2018-23

5.7         E-commerce tire market in Western Europe, by value, 2018-23

5.8         E-commerce tire market in Eastern Europe, by volume 2018-23

5.9         E-commerce tire market in Western Europe, by value, 2018-23

5.10       E-commerce tire market in Eastern Europe, by volume 2018-23

5.11       E-commerce tire market in Central and South America, by value, 2018-23

5.12       E-commerce tire market in Central and South America, by volume, 2018-23

5.13       E-commerce tire market in North America, by value, 2018-23

5.14       E-commerce tire market in North America, by volume, 2018-23

5.15       E-commerce tire market in the Middle East and Africa, by value, 2018-23

5.16       E-commerce tire market in the Middle East and Africa, by volume, 2018-23

6.1         Future trends in tire e-commerce

 

List of figures

0.1         E-commerce tire sales channel market 2015-23, by volume (‘000 units)

0.2         E-commerce tire sales channel market 2015-23, by value ($ million)

0.3         Bricks and mortar vs e-commerce tire sales channels 2018, by volume (% share)

0.4         Bricks and mortar vs e-commerce tire sales channels 2023, by volume (% share)

0.5         Growth in bricks and mortar vs e-commerce tire sales channels, 2018-23 (CAGR)

0.6         E-commerce tire market by end use 2015-23, by value ($ million)

0.7         E-commerce tire market by end use 2015-23, by volume (‘000 units)

0.8         Growth in e-commerce tire market by end use 2018-23 (CAGR)

0.9         E-commerce tire market by region, by value, 2018-23

0.10       E-commerce tire market by region, by volume, 2018-23

0.11       Growth in e-commerce tire market by region 2018-23 (CAGR)

2.1         B2C e-commerce readiness index, 2017

2.2         Global e-commerce growth, 2018-23 ($ trillion)

2.3         E-commerce share of total global retail sales by region, 2016

2.4         Value and growth of e-commerce by region, 2016

2.5         Reasons for buying tires online

2.6         Distribution chain diagram for traditional tire retail

2.7         Distribution chain diagram for e-commerce tire retail

3.1         Tire market share by conventional sales channel 2018, by volume (% share)

3.2         Tire market share by conventional sales channel 2023, by volume (% share)

3.3         Growth in tire market by conventional sales channel, 2018-23 (CAGR)

3.5         Bricks and mortar vs e-commerce tire sales channels 2018, by volume (% share)

3.6         Bricks and mortar vs e-commerce tire sales channels 2023, by volume (% share)

3.7         Growth in bricks and mortar vs e-commerce tire sales channels, 2018-23 (CAGR)

4.1         E-commerce tire market share by end use 2018, by volume (% share)

4.2         E-commerce tire market share by end use 2023, by volume (% share)

4.3         Growth in e-commerce tire market by end use 2018-23 (CAGR)

5.1         Global e-commerce tire market, region share, by value, 2018-23

5.2         Global e-commerce tire market, region share, by volume, 2018-23

5.3         Growth in e-commerce tire market by region 2018-23 (CAGR)

5.4         E-commerce tire market in Asia, by value, 2018-23

5.5         E-commerce tire market in Asia, by volume, 2018-23

5.5         E-commerce tire market in Europe, by value, 2018-23

5.6         E-commerce tire market in Europe, by volume 2018-23

5.7         E-commerce tire market in Western Europe, by value, 2018-23

5.8         E-commerce tire market in Eastern Europe, by volume 2018-23

5.9         E-commerce tire market in Western Europe, by value, 2018-23

5.10       E-commerce tire market in Eastern Europe, by volume 2018-23

5.11       E-commerce tire market in Central and South America, by value, 2018-23

5.12       E-commerce tire market in Central and South America, by volume, 2018-23

5.13       E-commerce tire market in North America, by value, 2018-23

5.14       E-commerce tire market in North America, by volume, 2018-23

5.15       E-commerce tire market in the Middle East and Africa, by value, 2018-23

5.16       E-commerce tire market in the Middle East and Africa, by volume, 2018-23

6.1         Future value chain diagram for e-commerce tire market

6.2         SWOT analysis for tire manufacturers

6.3         SWOT analysis for distributors

6.4         SWOT analysis for retailers