Thermal printers and media markets are forecast to reach sales of $45.3 billion in 2027, growing at 4.4% average annual growth rate. At manufacturers’ level, global thermal printers’ revenue will reach $8.9 billion and media revenues will reach $10.4 billion in 2027. The global market for thermal printers and media will continue to rebound from the major Covid-19- induced disruptions of 2020, 2021 and 2022.
While thermal printing markets will continue to be driven by well-established technology and business sector trends, several extraordinary factors might significantly disrupt the forecasts and analyses presented: the risk of regional or global recession, exacerbated by inflation, during the early years of the forecast period is significantly greater than normal. The expert analysis in this report explores the key thermal printing markets expected to resume strong growth trends during the 2022–2027 forecast period.
What does the report cover?
What will you discover?
- No revolutionary printer and media technology developments are expected during the 2022–27 forecast period. Continuing evolutionary improvements will enhance the versatility, durability and efficiency of thermal printing systems; notably, an accelerating trend toward integration of thermal printing into hybrid printing systems
- Recovery from Covid-related global and regional economic disruption is continuing in mid-2022. In most regions and segments, consumers’ economic activity has reached pre-pandemic robustness
- Thermal printing markets are not expected to suffer substantially from lingering manufacturing and supply chain disruptions, notably impacting goods exported from China.
The Smithers methodology
- Extensive analysis of the retail, manufacturing, and transportation sectors, which will continue as the predominant users of thermal printing systems
- Moderating growth of thermal printing in the retail sector of North America, the EU region and Japan will be countered by increasing retail activity in developing economies
- Increasing automation and information systems integration in the manufacturing and transportation sectors will drive demand for more, and more capable, thermal printing systems.
This report is based on extensive primary and secondary research. Primary research consisted of targeted interviews with material suppliers, converters and experts drawn from key markets. This was supported by secondary research in the form of extensive literature analysis of published data, official government statistics, domestic and international trade organisation data, company websites, industry reports, trade press articles, presentations, and attendance at trade events.
Who should buy the report?
About the author
- Thermal printer manufacturers
- Consumables suppliers
- Print head suppliers
- Industry consultants, investors, and analysts
Bob Brothers has an extensive portfolio of hands-on experience in marketing research, market development, and new business creation with global manufacturing giants, and as an independent consultant. Under Bob’s leadership, the independent consultancy Marketing Intelligence & Strategy Associates plans and executes complex marketing research programmes, formulating valuable insights, and collaborating with business leaders.